by John Cloonan | Jan 22, 2024 | Blog, Business Goals, Marketing & Branding
New brand, who dis? If you’ve followed our journey at all, you might have noticed that something has changed. The logo and colors are different, the website is new, and while you can still email your favorite contact at audacity.marketing, when they respond it will be...
by John Cloonan | Oct 25, 2023 | Blog, Business Goals, Products
I once attended a marketing event where a company I know well presented a broad suite of new products. The company boasted about 10 new products, but there was a catch that very few people (including myself) knew: at least half of those products didn’t work....
by John Cloonan | Aug 30, 2023 | Behind the scenes, Blog, Innovations, Marketing & Branding
Many marketers (like John) begin their careers as “creatives.” Folks who focus on the “big picture,” and have no appetite for something as dull as operations. Sounds like it involves spreadsheets, and we’re not into that. On the obverse, operations people (like... by John Cloonan | May 30, 2023 | Blog, Innovations, Marketing & Branding, Social Media, The Digital World
In today’s interconnected world, social media has become an integral part of our lives. With the rise of various platforms, each offering unique features and experiences, social media has evolved into a vast and diverse landscape. Just like a palette of flavors,...